Yesterday I came across an interview of Coca Cola president Katie Bayne. You can read it here:
I find this interview appalling on two levels. One as a mom, the other as a diabetic. I notice she uses the word “need” a lot. What consumers might “need” or when she “needs” a pick-me-up. I am no rocket scientist but last time I checked man has been living without soda just fine since the beginning of time. Soda is not a necessary part of your diet.
She kills me when she says, “There is a large portion of the population that relies on the carbohydrates and energy in our regular beverages.” But the icing on the cake is when she then states, “When my son gets home from school, he needs a pick-me-up with calories and great taste.” I don’t know about you but either she is lying, she knows nothing about proper nutrition and is a complete idiot, or…she is lying. I don’t think there is any mother out there who deep down in her heart thinks that soda is a great source of energy. And what kid needs a pick-me-up? That’s absurd. Silent indoctrination such as this, that soda serves as a kid form of coffee is pretty unconscionable if you ask me. I imagine if she had a diabetic child this interview would not even exist.
So she is then asked about empty calories. To which she replied: “We don’t believe in empty calories. We believe in hydration.” L .O .L. I have never found soda to be hydrating, actually the opposite. Furthermore, just because they don’t believe in empty calories doesn’t mean they don’t exist. Sorry Ms. Bayne but I’m not dumb enough to fall for that one.
She goes on to talk about how obesity is not linked to soda consumption and that actually when sugar content in soda decreased, obesity still rose. There is more than just sugar at work here. So you lower the sugar content by creating a diet soda with good old aspartame. I don’t believe aspartame is good for you or your metabolism. Not to mention it’s cancer causing. She sure doesn’t say whether cancer has increased or not.
When asked how much Coke kids should drink a day she compares the calories of a 12-ounce can to a bag of pretzels. Both aren’t good for your kids and both would send a diabetic’s blood sugar sky high.
Her daily routine consists of multiple Diet Cokes (again can’t get around the aspartame) and she would rather have that than a cookie or a candy bar. No difference if you ask me. Has she taken a look at the nutritional labels of any of these because I’m pretty sure she hasn’t. And again she uses the word “pick-me-up.” You simply don’t need “pick-me-ups” to get you through a day. It’s called real food…well and bacon (for those of you who know my love of bacon).
Lastly she is asked about sugar being an addictive substance. I love how all she can say is “There is no scientific evidence.” There’s plenty of evidence and it’s right under all of our noses we just choose to ignore it because just like someone who is addicted to something the first step is to overcome denial.
This interview really struck a nerve with me. She must get paid an exorbitant amount of money to be able to answer interview questions like this. I personally wouldn’t be able to sleep at night. There is almost part of me that hopes her son grows up to be some amazing health guru that completely smashes all of her ridiculous attempts at convincing the people soda is good for you. But hoping won’t do anything. Those of us who know it is unhealthy and wrong have to make sure that we say something otherwise we’ll end up looking just as ridiculous as she does and in poor health.